An easy way to use video to market your business
By Sean Rosensteel
HTF Columnist
Did you know that video marketing is one of the fastest-growing trends on the Internet? Believe it or not, YouTube is the world’s second largest search engine. It receives more searches than Bing or Yahoo! It’s a great way to expose and market your business – however, creating a sales video can be time consuming and expensive.
Animoto is a great tool that uses images, text and music to display stunning videos. You can sign up for free at http:// animoto.com and within minutes create a stunning video for your business – without actually having any videos on file! If you have a logo, a few images that tell the story of your product or service, and a few taglines, chances are you’ll be able to benefit from this awesome service.
Spend a few minutes and create a video – then, upload it to YouTube and other video marketing sites (like Vimeo, Metacafe, or Yahoo! Video). Often times search engines like Google include video results – on the first page! So if you create a nice video for your business, give it a proper file name, and upload it to YouTube or other outlets online, you just might see that video on the first page of Google results!
Sean Rosensteel is the founder of Savvy Pro SEO in Eden Prairie, MN. He specializes in search engine optimization, social media, and conversions. www.savvyproseo. com.
